The Snail and the Whale

Celebrating 20 years of family entertainment, Magic Light Pictures’ mission is to enrich the imaginations of children and families worldwide by producing and distributing films, brand products and experiences of the highest quality that will be cherished for years to come. We want children to engage with our characters, products and films so that they are inspired to play creatively, think originally and live imaginatively. Everything we produce (or which is produced in our name) needs to be something we can be proud of; something which delivers on our values. We’ve built the wonderful Gruffalo brand and enjoyed many award successes, but we’re happiest when our products delight their audience. We love stories, witty invention and evergreen characters, always balancing commercial imperatives with creativity to make products we can be proud of.